Ford Support of Breast Cancer Awareness

For the seventeenth consecutive 12 months, Ford Motor Company supported the Susan G. Komen for the Cure® at the 20 th annual Susan G. Komen Detroit Race for the Cure on Saturday, May 21, at Comerica Park. Ford has donated greater than $one hundred ten million to the lead to. Ford is providing new 2011 Warriors of Pink attire and equipment at fordcares.com. One hundred p.c of the online proceeds move on to Susan G. Komen for the Cure. All the fashions on the web site are survivors or co-survivors.Ford’s beef up of Breast Cancer Awareness is vital, particularly to folks like Ford worker Robin Glover. She mentioned it took awhile for it to sink in whilst she used to be recognized with breast most cancers. Glover battled most cancers for 2 years with a partial lumpectomy, chemotherapy, and radiation. Now she is forty six and most cancers unfastened along side just about 2.five million different breast most cancers survivors. Thanks to corporations like Ford that donate cash to analyze for breast most cancers, Glover explains, “Cancer is not a death sentence. Early detection is key, and there are great advances in medicine that are helping improve the lives of many people with the disease.” Glover mentioned she was hoping to be an instance of desire for everybody suffering from breast most cancers on the race Saturday.Ford not just donated cash, but additionally inspired its staff to take part in native races. More than seventy five,000 Ford staff joined in races throughout the rustic to turn their beef up, and heaps of Ford sellers additionally participated of their native races all throughout the rustic. Crystal Worthem, supervisor, Ford Brand Content and Alliances, mentioned, “Ford is committed to making a difference. We are also dedicated to raising awareness that early detection of breast cancer saves lives.” Glover says that at the same time as early detection helped her to recuperate, she additionally provides credit score to the beef up of her co-staff at Ford. They shaped a bunch for her known as “Robin’s Wings” and raised cash to beef up breast most cancers analysis and training.Ford’s Warriors in Pink marketing campaign is dedicated to serving to fund analysis 12 months a 12 months. The campaigned used to be created to acknowledge the serious energy and braveness it takes to cope with all the typical demanding situations whilst preventing breast most cancers. “Warriors in Pink is about women and men finding strength within themselves – their inner Warrior – at a time they need it most,” mentioned Worthem. The 2011 Warriors in Pink attire options symbols of desire and energy so that you could unify everybody suffering from the illness. The Warriors in Pink attire is out there for males, girls, and kids. The Warriors in Pink marketing campaign is the way to create a countrywide group of supporters which might be devoted to preventing breast most cancers.